Founded over 50 years ago, Polaris Church has existed in many variations. With a new lead pastor joining the church, the time was right to move their visual identity into the next phase. It was important to keep elements of their visual legacy while updating the identity to a more contemporary design language. We carefully updated the Polaris Church logo, keeping the core concepts but creating a more contemporary icon and carefully considered word mark. We worked closely with Polaris Church to develop copy and art direct photography for new printed materials. Alongside the church is Polaris Christian Academy. We updated the school’s identity to create a cohesive visual system.
Scope of Work Visual Identity, Art Direction, Print Design, Copywriting, Digital Design