CCAD needed to rethink the school’s alumni magazine to appeal to a broader audience, including art educators, industry leaders, and current and prospective students. The new concept expresses the school’s fascination with the process behind great work, and acts as a showcase for past and present students. The magazine is sent to high schools, career counselors, alumni, and prospective students to encapsulate the evolution of creative education CCAD is working to bring about. TURN is a new way to share how art and design (and CCAD and Columbus) are transforming, elevating, and influencing commerce and culture.
Scope of Work: Editorial and Content Strategy, Art Direction, Visual Identity, Print Design